E-Liquids

Find your next all-day flavour in our big range of e-liquids from the brands vapers rate most, including Vampire Vape, Riot Squad, Elux, Pukka Juice, Just Juice, Ohm Brew and many more. Whether you love fruity, icy, sweet or classic tobacco, there's a bottle here for you.

Shop by the way you vape: pick nic salts for a smooth hit at higher strengths in pod kits, high PG e-liquids for a classic mouth-to-lung draw, or high VG e-liquids and shortfills for bigger clouds on sub-ohm kits. Stock up and save with our mix & match multibuy deals – plus FREE UK delivery on orders over £20.

Nic SaltsShortfillsHigh PG E-LiquidHigh VG E-LiquidMultibuy Deals

Understanding PG and VG Ratios

Every e-liquid is made from a blend of propylene glycol (PG) and vegetable glycerin (VG). The balance between the two changes how a liquid feels, how much vapour it makes and which kits it suits best.

MTL

High PG

Around 60% PG or more. A thinner liquid that carries flavour sharply and gives a stronger throat hit – the closest feel to a cigarette.

  • Best for vape pens and low-power pod kits
  • Pairs with coils of 1.0Ω and above
  • Smaller, discreet vapour

Shop high PG →

MTL / RDL

50/50

An even mix that balances throat hit, flavour and cloud size. A safe all-rounder if you're not sure which ratio to choose.

  • Works in most starter and pod kits
  • Moderate vapour with a smooth hit
  • The most common nic salt blend

Shop nic salts →

DTL

High VG

70% VG or more. A thicker, sweeter liquid that feels softer on the throat and produces big, dense clouds.

  • Made for sub-ohm tanks and DTL kits
  • Use with coils below 1.0Ω
  • Most shortfills are high VG

Shop high VG → · Shortfills →

Tip: using a thick high VG liquid in a small pod coil can cause dry hits, while a thin high PG liquid in a sub-ohm tank may leak. Check your device's recommended ratio first – and if in doubt, 50/50 is a great place to start.

E-Liquid FAQs

Still have a question? Get in touch with our team.

What is freebase nicotine?
Freebase is the standard form of nicotine used in traditional e-liquids. It gives a noticeable throat hit, so it's usually chosen in lower strengths such as 3mg, 6mg or 12mg. Nic salts use a modified form of nicotine that feels smoother, which is why they're popular at higher strengths like 10mg and 20mg.
Does the PG/VG ratio affect coil life?
Yes. Thicker, sweeter high VG liquids can build up residue on a coil more quickly, so you may need to change coils more often. Using the ratio your device is designed for helps your coils last longer and taste better.
How does the ratio change throat hit and vapour?
PG is responsible for most of the throat hit and carries flavour well, while VG creates the vapour and adds a little sweetness. More PG means a sharper hit with less cloud; more VG means a smoother draw with bigger clouds.
What is TPD compliance and why does it matter?
TPD refers to the UK rules for nicotine vaping products. Among other things, nicotine e-liquid bottles can hold a maximum of 10ml, strength is capped at 20mg/ml, packaging must be child-resistant and carry health warnings, and products must be notified to the MHRA before sale. Buying compliant products means they meet these safety and labelling standards.
How should I store my e-liquid?
Keep bottles upright with the cap closed tightly, somewhere cool and dark and away from direct sunlight. Always store e-liquids out of reach of children and pets.
Does e-liquid go out of date?
Most e-liquids are best used within one to two years – check the bottle for a best-before date. Over time the flavour can fade and the colour may darken, which is normal and caused by exposure to air and light.
Can I travel with e-liquid?
You can usually take e-liquids in your hand luggage, following standard airport liquid rules. Vape devices and spare batteries should also go in your hand luggage rather than your checked bag. Rules vary by airline and country, so check before you fly.
Why shop for e-liquids with us?
We stock a big range of popular brands and flavours, offer mix & match multibuy deals on hundreds of bottles, dispatch orders quickly and give FREE UK delivery on orders over £20. You must be 18 or over to buy nicotine products.